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A Trick of Light
A TRICK OF LIGHT / TECHNOLOGY STUDIO
Independent thinking.
Purposeful engineering.
Pause motion

Good ideas.
Extraordinary

possibilities.

A product studio and technology partner. We build our own software and help you bring yours to life.
Explore our products
STRATEGY → DESIGN → ENGINEERING
SCROLL TO EXPLORE ↓
01 / THE STUDIO

Technology is the medium.
Progress is the point.

A Trick of Light brings software, hardware and product thinking together. We build around real problems, with a clear purpose for every decision.
Meet ATOL
ONE STUDIO / TWO PERSPECTIVES

Your technology partner.
A product builder, too.

Built around your next move.
01 / Technology partner
02 / Product builder
TECHNOLOGY PARTNER

Your next chapter.
Built together.

Bring a new idea, an existing workflow or a difficult technical question. We can help define the product, explore its design and develop the software around it.
A connected approach to strategy, design and engineering, shaped around what your business needs next.
Start a project conversation ↗
ALUSANT AI
IN DEVELOPMENT
Alusant AI — Intelligent clinic management
Intelligent clinic management.
Pyxis app icon
SHIPPED / IPHONE & IPAD

Pyxis

Mobile software.
Connected hardware.
OUR OWN IDEAS, MADE REAL
Products by A Trick of Light
PRODUCT BUILDER

Ideas we take
personally.

We create products of our own. Pyxis connects mobile software to touch-fixator hardware. Alusant AI is our flagship clinic-management SaaS product in development.
Pyxis
Shipped / iPhone & iPad ↗
Alusant AI
In development / SaaS ↗
02 / WHAT WE’RE BUILDING

Ideas, made tangible.

All products
A PRODUCT BY ATOL
Alusant AI — Intelligent clinic management
ALUSANT AI / IN DEVELOPMENT
01 / FLAGSHIP SAAS PRODUCT

Alusant AI

Intelligent clinic management for independent clinics and wellness businesses.
In development
SOFTWARE MEETS HARDWARE
Pyxis app icon
Pyxis / iPhone & iPad
02 / SHIPPED PRODUCT

Pyxis

An iPhone and iPad app for connecting to touch-fixator hardware and configuring in-office activities.
03 / CAPABILITIES

From what if.
To what’s next.

One connected approach,
from definition to delivery.
01

Product strategy

Turn a complex idea into a focused product brief. Define the problem, the essential workflows and a practical path to the first release.
Discovery / Product definition / Prototyping
02

Software engineering

Design and develop web applications, mobile experiences and custom software around the way a business actually works.
Web applications / Mobile / Integrations
03

AI & automation

Explore where AI can make a useful difference. Start with a defined task, evaluate the output and keep people in control of consequential decisions.
AI workflows / Evaluation / Human oversight
04

Connected systems

Bring software and hardware together. Plan the flow of data between devices, applications and the infrastructure that supports them.
IoT / Data systems / Cloud architecture
Explore our approach
HOW WE APPROACH THE WORK

From a question.
To what’s next.

01
Understand
02
Make
03
Refine
01 / UNDERSTAND

First, find
the real question.

What needs to change? Who will use it? What does a useful result look like? Define the essential workflow before deciding what to build.
The starting point: a clear problem and a focused product brief.
02 / MAKE

Give the idea
something to stand on.

Explore the important decisions through prototypes and working software. Bring the interface, data and integrations into one product conversation.
The next step: something concrete to test, discuss and improve.
03 / REFINE

A release is
a new starting point.

Test the essential journeys, understand what happens in use and decide what deserves attention next. Keep the next release tied to the product’s purpose.
The ongoing work: learning, maintenance and purposeful iteration.
Tell us where you are today ↗
YOUR NEXT CHAPTER

Have something
worth building?

Let’s talk